Join us in London on 20–21 April 2022 for HashtagHigherEd UK, a dedicated forum for higher education marketing and communications professionals to come together and share best practice for communication strategies in the current changing landscape.
Spanning two days, day 1 will deliver advice and best practice on adapting your communication style for the next generation. Featuring the brands that Gen Z connect with the most, discover how to build a brand that attracts new students to your universities and position yourself as a disruptor when it matters the most.
Day 2 will focus on building your strategy to attract new international students, from accessing new markets to conversion and communication styles. Position yourself as an attractive option for students from all over the world.
Director of marketing and advancement
Former associate vice-president of external relations and reputation
The University of Manchester
CASE Universities' Marketing Forum
Founder and director
World 100 Reputation Network
Communicating with the next generation
Standing out with your brand proposition
Making the most of social media
Sustainability and social issues
Effectively harnessing your alumni network
Better understanding your audience to create engaging content
International marketing, branding and recruitment
Accessing new international markets
Harnessing the power of the student voice
Translating outreach into recruitment
Supporting students through the application process
Delivering digital marketing campaigns to international audiences
Visit the agenda and register for your sessions of interest
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