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    About us

    About HashtagHigherED US



    HashtagHigherEd US is a dedicated forum for higher education professionals to share best practice and strategies to overcome the most common challenges in marketing, communications, branding, and recruitment within higher education.

    Co-created in partnership with Inside Higher Ed, sessions at HashtagHigherEd US are curated by our editorial team – which includes Doug Lederman, co-founder, and Colleen Flaherty, senior editor at Inside Higher Ed – to ensure we cover the latest topics and discussion points.

    HashtagHigherEd US provides attendees with an intimate space to make meaningful connections, enabling the right people from across campuses to have impactful conversations that spark new ideas, build lasting relationships, and take away a fresh perspective on how best to tackle the challenges in amplifying their institution’s identity in a digital-first world.

    Previous speakers include


    Erica Burman
    Program officer for EducationUSA
    US Department of State

    Katie Camacho Smith
    Head of education
    TikTok

    Ben Cathers
    Principal solutions consultant
    Hootsuite

    Yasin Id-Deen
    Director of social media
    University of California, Berkeley

    Ellen Moran
    Vice president for communications and marketing
    The George Washington University


    Julie Zito
    Assistant vice president
    for marketing
    American University

    About us


    Inside Higher Ed provides the latest news, analysis, events, and solutions for the entire higher education community.

    Its mission is to provide forward-looking insights and services to the higher education sector, empowering individuals and organizations to excel, and transforming learners’ lives.

    It is proud to have earned the trust and loyalty of more than 2 million monthly readers by speaking as a fiercely independent voice, providing thoughtful, substantive analysis on the pressing issues facing higher education today.


    THE’s global events bring together influential groups for in-person and virtual networking. Chaired by our expert staff and journalists, our wide-ranging series of agenda-setting events convene global leaders and influencers from across academia, government, and industry to discuss and drive forward the future of higher education governance, innovation, and research.

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